Wednesday, July 19, 2006
Samsung & SK Telecom Joint Collaboration Boost HELIO
Helio is a joint venture between SK Telecom, Korea's leading mobile communications company, and EarthLink, the nation's next generation Internet service provider. The company is capitalized with $440 million of partner investments. Helio Guarantees total happiness in services.
Starting October, SK Telecom will concentrate on global operation to enhance 3G network access. Samsung will supply premium class CDMA handsets to Helio. In addition to supply of handsets, as CDMA wireless mobile operator, Sprint's communication network standard meets compatible, Samsung is planning to provide three types of premium class handsets with built in enhanced service function to Helio.
Samsung has shown outstanding support as VK went bankrupt. Starting 4th quarter, Helio will reorganize its main line-up to Pantech and Samsung. Since, Samsung has much higher name recognition than VK and Pantech, they're expecting to have quite an impact in drawing substantial subscribers.
TV commercial specially targeted for Korean Americans
TV commercial specially targeted for Americans
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